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Ben & Jerrys 2
Part I of Essay
Ben & Jerry's seem like an interesting company to do a report on and/or even work for. To start I would like to say that I am not that crazy about their ice cream. I have always been a Haagen-Dazs nut but, after reading up on all the favorable things that Ben & Jerry's ha .... Part II of Essay .... pretax profits, which is donated to charities. Ben & Jerry's has two bottom lines: one is profit and, the other is "how much the company contributed to the quality of life." The Peace Pop and Ice Cream bar on a stick was packaged with a message saying, "One Percent for Peace" and, donated one percent of the profits for peace efforts. They also used their ice cream shops for voter registration sign-ups, giving every voter registering one free cone. They helped register thousands of new voters in Vermont. Also Farm Aid and Family Farm ....
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Words: 655 - Pages: 3
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