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Pre-paid Calling Cards
Part I of Essay
For consumers who either do not have a home phone or need to make phone calls when away from home, prepaid phone cards can offer ease of use, convenience and savings. While there are numerous such cards to choose from, not all cards are created equal. Nor are all cards prob .... Part II of Essay .... in Europe in the late 1970's as a method of reducing vandalism of pay phones and are widely used overseas. In the United States, prepaid phone cards hit the market in the early 1990's, mainly as promotional items. The direct marketing of such cards to consumers is recent, but has grown at a staggering rate.
Today prepaid phone cards are produced by hundreds of companies, ranging from major telephone companies and credit card issuers to extremely small start up businesses. The cards can be purchased in small denominations (typically, $5 - $2 ....
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Words: 1228 - Pages: 5
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