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The History Of General Motors
Part I of Essay
One September evening in 1886, a young businessman in an old lumber town in
Michigan hitched a ride in a friend's horse-drawn cart. The cart's spring
suspension made it a more comfortable ride than usual--so comfortable, in
fact, that the young businessman bought the rights .... Part II of Essay .... car and
immediately learned to drive it himself, the other partner, Billy Durant,
wouldn't so much as look at it. Undaunted, Marr drove the car back and
forth in front of Durant's house that evening, and the next morning he
returned. Impressed by Marr's persistence, Durant this time agreed to go
for a ride. Only then did Durant realize that Marr wasn't trying to sell
him the car--he was trying to sell him the company.
Durant was never one to pass up a business opportunity--he collected
companies the way somebody's pack-rat uncle might colle ....
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Words: 3658 - Pages: 14
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