The Relationships Between Quaker, The Company, And Semiotics

Part I of Essay
For my presentation I have looked at one of Peterborough's oldest and biggest manufacturer, The Quaker company. More specifically the outside and inside of the building. As I was driving towards the building I thought, what was so significant about the Quaker building and ....

Part II of Essay
.... building has many meanings and therefore the signified list is very long, but first we will look at the signifier. The sign is the word Quaker, plain and simple, and the signifier is Q-u-a-k-e-r. However the word Quaker is not just a word, it means many, many things, which is where the signified comes in. The actual building is huge, which gave me the feeling that they are a successful company and that their product must be all over the world. The building is also white brick. This, without even knowing it gives you a feeling of safety and ....